Paid media agency · London

Paid advertising you can account for.

Paid media works when the tracking is right, the creative is good and somebody is watching the numbers. We look after all three.

We manage campaigns on Google, Meta, TikTok and LinkedIn, and we make the ads ourselves. You always know what was spent, what came back and what we are doing about it.

What is included

  • (01)

    Google Ads

    Search, Performance Max, Shopping and YouTube campaigns, structured around what you sell and what it is worth.
  • (02)

    Meta ads

    Facebook and Instagram campaigns, from prospecting to retargeting.
  • (03)

    TikTok and LinkedIn ads

    Used where your audience is, with creative made for the platform.
  • (04)

    Ad creative

    Images, video and copy produced by our team and refreshed before they tire.
  • (05)

    Conversion tracking

    Pixels, server-side tracking and analytics set up properly, so decisions rest on real data.
  • (06)

    Landing pages

    Pages built or improved to turn the click into an enquiry or a sale.

How we work

  1. (01)

    Audit

    We review the accounts, the tracking and the numbers behind them.
  2. (02)

    Structure

    Campaigns rebuilt or set up around clear goals and budgets.
  3. (03)

    Launch

    Creative, audiences and bids go live, with tracking verified first.
  4. (04)

    Optimise

    Weekly attention and monthly reporting, moving budget to what works.

Selected work

DrHair

Growth, handled as one job.

Role
Growth partner
Sector
Online hair loss clinic

Brief

DrHair treats hair loss online, with a clinical assessment and treatment delivered to the door. They wanted one partner responsible for growth, not a roster of separate suppliers.

Approach

We work the way an in-house team would. Search, paid and content are planned together, so each channel supports the next and nothing is run in isolation.

Outcome

An ongoing partnership. The team that plans the marketing also builds the tools behind it, including the e-prescription platform shown in this portfolio.

The DrHair website home page on a desktop screen

Paid advertising questions

  • How much should we spend on ads?

    It depends on your margins, your market and how quickly you want to grow. We will give you an honest starting budget and tell you if the numbers do not stack up.

  • Do you make the ads as well?

    Yes. Creative is usually the biggest lever in paid media, so we produce it in-house and test it.

  • How soon will we see results?

    Search campaigns can produce enquiries within days. Most accounts need a few weeks of data before performance settles and can be judged fairly.

  • Who owns the ad accounts?

    You do. We work inside your accounts, so the data and history stay with you.

New enquiries · Email or DM

Tell us what you are building.

Or send a DM to @vsualagency on Instagram.